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Ways to run your business if you can't open your premises - 30th April 2020
The COVID-19 pandemic has proven challenging for many small business owners. It's difficult to run your business remotely, especially if you're not set up to do so. If you run a business that requires customers or clients to come to you, you might be very concerned about how you can continue to operate without opening your premises.
If you have access to technology, are adaptable, and are willing to look into financial assistance, you can make it through this pandemic. Here are some ways to keep your business operational through COVID-19.
1. Offer your services online
There are many businesses that traditionally require
clients or customers to be in-person to receive services. These include
businesses such as gyms, dance studios, and retail establishments. If your
business relies on customers coming to you, you may be able to use technology
to continue with your small business.
Online meeting programs allow gyms to offer fitness
classes and dance studios to continue their lessons with students. Counsellors
can use technology to have sessions virtually (just make sure the technology
you use is properly encrypted). Some services can be offered via telephone or
through email.
If you own a retail store, consider opening an
online storefront so customers can still buy from you.
Moving online allows you to continue earning a
living while helping customers and clients.
2. Modify your offerings
Many restaurants, cafes and other food
establishments have changed their business to take-away or delivery only. This
allows customers to still have the food they love and provides income for the
restaurant owner and staff.
Some restaurants offer curbside pickup of a limited
menu, so they aren't responsible for cooking their full menu every day. You can
also offer no-contact delivery by having clients pay online or over the phone
with credit card and instructing delivery drivers to leave food by the front
door. Let customers know not to answer their door until the driver has left.
You don't have to be a restaurant to offer curbside
pickup. Retail establishments could allow customers to phone an order and pay
for it ahead of time, then deliver the package to the curb when the customer
arrives. Some retail outlets offer personal shopping online for local
customers.
3. Find opportunities
Your small business may provide vaulable services to
people who need it during this time.
Do you run a technology company? You might consider
offering online courses in using technology for people who now work remotely.
The mindfulness taught during yoga classes might be beneficial for people who
are feeling anxious and stressed. Yoga instructors could consider offering yoga
or other mindfulness classes online.
The key to finding opportunities is to be sensitive
to people's emotions. Ask what your customers or clients are worried about
about at this time and how you can help them address those concerns, from a
distance.
4. Look into financial assistance
Many governments and financial institutions around
the world are looking at ways to support their small business owners. These
include offering grants, subsidies, loan deferrals and other financial programs
aimed at small business owners.
Information about the different programs available
to you changes daily, though. If you aren't sure what financial assistance you're
eligible for, contact us. We'll help explain your options and help you pick the
programs that meet your needs.
Final thoughts
COVID-19 has created a great deal of uncertainty for business owners. If you are adaptable, willing to try new technology, able to modify your business and willing to look into financial assistance, you will increase the likelihood that when this pandemic is over your business will still be operational.
We realise this is a difficult time for everyone, and we are here to
help. Please don't hesitate to get in touch.
AV Chartered Accountants - Committed to Your Business Success
Two convenient locations: